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What is Content Marketing?

What is Content Marketing?

 A type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services is called Content Marketing.

Content is the present – and future – of marketing

Content is the King. Marketing is nothing without content. Regardless of what type of marketing tactics you use, content marketing should be part of your process, not something separate. Quality content is part of all forms of marketing:

Social Media Marketing
Content marketing strategy comes before your social media strategy.
PPC
For PPC to work, you need great content behind it.
SEO
Search engines reward businesses that publish quality, consistent content.
Content Strategy
Content strategy is part of most content marketing strategies.

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